Steadfast Nutrition founder Aman Puri is making waves in the world of sports and wellness nutrition. He was just 24 when he took the entrepreneurial plunge to found the nutraceutical brand in 2017 to create a fitter India and tackle the country’s problem of protein deficiency. Four years on, he has built Steadfast into one of India’s fastest-growing companies that has revolutionised the world of healthcare, sports, and wellness nutrition. Mr Puri’s promise of providing organ-friendly, rigorously-tested premium-quality nutritional supplements has made it the preferred choice of countless athletes as well as fitness enthusiasts. Today, Steadfast Nutrition is renowned both at the national and the international level, catering to over 35 sporting categories with over 150 athletes onboard. Steadfast has helped innumerable athletes script history with their medal-winning performances at various international events including the Olympics.
STEADFAST VISION 2040
MAKING INDIA PROTEIN-EFFICIENT
Despite years of economic growth, India is still plagued by malnutrition and protein deficiency. 91% of vegetarians and 85% non-vegetarians are protein deficient. Most people are unaware of the ideal protein requirement for an average adult.
Aman Puri aims at making India the sporting powerhouse of the world by 2050. Steadfast has already taken giant steps in this direction.
Under Aman Puri’s steer, Steadfast has also diversified into nutrition consulting, sports events, and a news, entertainment, and lifestyle portal, collectively known as the Steadfast Consortium.
Here’s a glimpse of the hard work and passion that has gone into building the Steadfast Consortium into the institution it is today, committed to transforming the world of health, nutrition, wellness, and fitness.
Aman Puri founded Noida Cycling Club, a business unit of Steadfast MediShield, to initiate a culture of fitness and maintain a carbon-neutral city. The NCC is among Asia’s largest cycling communities today.
Aman Puri founded Steadfast Nutrition to revolutionise sports and wellness nutrition in India. The brand’s USP- organ-friendly supplements and single-serving scoopless sachets- have made it the preferred choice of innumerable athletes and fitness enthusiasts.
Launched by Aman Puri, Nutrition Daily provides science-backed, trustworthy, health-related information, and consultation.
Launched by Aman Puri, Local Verandah is your one-stop destination for news from India and around the world.
Nutritionist Nanny was founded to fill the gap in the market for nutrition training, queries on health-related issues, and diet-consulting programmes.
Steadfast Sports, launched by Aman Puri, is an outdoor and virtual sports event management division that aims to create a stronger India in the world of sports.
Steadfast Manufacturing was founded to enhance the quality of medicines and make patient care affordable.
One of the largest distributors in India of multiple outdoor sports and adventure products, exadsports caters to the needs of sportspeople around India and provides brands like Merida, Leatherman, Deuter and many more.
The highest stage race in the world, the Highest Himalayan MTB Race is one of the most challenging and exhilarating feats to achieve in the world of Mountain Bike Racing.
Located in Northern Arizona and manufacturing all its products in the USA. ESI has been in the business of manufacturing high-quality cycling products for the past 20 years. Through new product development, ESI offers unique, high tech, quality products followed with exceptional Customer Service!
A creative and innovative startup based out of the USA, they manufacture stem caps of a new kind which helps cyclists personalise their ride.
Merida Industry Co., Ltd. located in Yuanlin, Taiwan. The company was founded in 1972 by Ike Tseng (1932-2012) and started to produce its first bikes on July 10th, 1973. By now Merida is well known for its German engineered high-quality bikes both off- and on-road as well as in terms of leisure and urban biking.
